About Anua: A Brand That Goes Beyond Skincare
Anua skincare has taken the world by storm, gaining massive popularity across Instagram and TikTok. This Korean beauty brand stands out not only for its effective formulas but also for its holistic approach to skincare. Anua believes that healthy skin isn’t just about what you apply—it’s about maintaining a relaxed mind and a well-balanced lifestyle. Their products are crafted with pure, organic ingredients to maximize benefits while minimizing irritation, making them ideal for sensitive and stressed-out skin.
All Anua skincare products are 100% made in Korea, with simple, eco-friendly packaging that aligns with the brand’s sustainability values. Whether you’re looking to calm redness, boost hydration, or refine your skin texture, Anua has a solution for every concern.
Where to buy Anua products? YesStyle is an authorized retailer of Anua, and there’s currently a huge discount!
🛍 Get 30% off for these best Anua products with the coupon code: YSANUA30
📌 Use my influencer rewards code: FRUBY111 for even more savings!
(T&Cs apply: The “YSANUA30” code applies only to Anua products, excluding the Azelaic Acid 10 Hyaluron Redness Soothing Serum and the PDRN Hyaluronic Acid Capsule 100 Serum. Anua products cannot be shipped to Thailand, Turkey, the UK, or other countries where YesStyle does not deliver.)
Now, let’s dive into the 10 best Anua products you need to try in 2025!
1. Anua Niacinamide 10 TXA 4 Serum
Best for: Hyperpigmentation & Acne Scars
This Anua dark spot correcting serum is a must-have for anyone dealing with stubborn dark spots – sun spots and/or acne scars. Formulated with 10% Niacinamide and 4% Tranexamic Acid, it effectively fades discoloration and acne scars while 2% Arbutin works to brighten and even skin tone. Thanks to its lightweight, non-sticky texture, it layers beautifully under any skincare routine.
Texture and Application:
The serum has a lightweight, non-greasy, watery texture that absorbs quickly into the skin. Its natural pink hue adds a pleasant touch to the application process. I found it gentle enough for daily use, both morning and night. After cleansing and toning, I apply a few drops to my face, allowing it to absorb before proceeding with moisturizer and sunscreen during the day.
Personal Experience:
After several weeks of consistent use, I’ve noticed a visible improvement in my skin’s overall brightness and texture. The serum has effectively addressed areas of uneven tone and has contributed to a smoother complexion. I appreciate that it’s fragrance-free, making it suitable for my sensitive skin.
✔ Targets hyperpigmentation
✔ Brightens dull skin
✔ Hydrates with hyaluronic acid
Where to buy:
YesStyle 17,65 €, + get an additional 30% off with the coupon code: YSANUA30
2. Anua Heartleaf Quercetinol Pore Deep Cleansing Foam
Best for: Acne-Prone & Oily Skin
This cleansing foam has won the Yesties Favorite Cleanser 2024 award for a reason! Enriched with houttuynia cordata powder, it gently removes dead skin cells and purifies clogged pores, while salicylic acid provides anti-acne benefits. It’s a great option for keeping breakouts under control while maintaining hydration.
Key Features:
- Deep Pore Cleansing: The cleanser creates a light, delicate lather that effectively removes impurities, making it particularly suitable for oily and combination skin types.
- Calming and Soothing: Quercetinol, derived from heartleaf extract, is known for its anti-inflammatory properties, helping to soothe the skin and reduce redness.
- Gentle Formula: Despite its deep-cleansing capabilities, the product is gentle enough for daily use and is free from harsh ingredients that might irritate sensitive skin.
Personal Experience:
Upon using the cleanser, I noticed its smooth texture and mild foaming action. After rinsing, my skin felt clean without the tightness that some cleansers can cause. Over time, I observed a reduction in the appearance of pores and a calmer complexion.
Where to buy:
YesStyle 10,50 €, + get an additional 30% off with the coupon code: YSANUA30
3. Anua Rice 70 Glow Milky Toner
Best for: Dull & Dry Skin
A cult favorite among K-beauty lovers, this milky toner is packed with rice bran water and niacinamide to brighten and even out skin tone. With added ceramide NP and hyaluronic acid, it deeply hydrates and strengthens the skin barrier. Plus, it’s fragrance-free—perfect for sensitive skin!
Key Ingredients and Benefits:
- Rice Water (70%): Rich in vitamins and minerals, rice water has been traditionally used to brighten and hydrate the skin. In this toner, it helps to improve skin clarity and texture.
- Niacinamide: A form of Vitamin B3, niacinamide aids in balancing sebum production, reducing the appearance of pores, and enhancing the skin’s barrier function.
- Ceramides and Proteins (ANUA RICE CERA-PROTEIN): This blend works to strengthen and protect the skin’s natural barrier, preventing moisture loss and maintaining hydration.
- Panthenol, Glycerin, and Allantoin: These soothing agents provide instant hydration, calm irritated skin, and enhance overall skin comfort.
Texture and Application:
The toner boasts a milky consistency that feels lightweight and refreshing upon application. It absorbs quickly without leaving a sticky residue, making it suitable for use both in the morning and evening. After cleansing, I apply a moderate amount to my face using my fingertips, gently patting it in until fully absorbed. Its fragrance-free formulation ensures it is gentle on the skin, minimizing the risk of irritation.
Personal Experience:
The toner effectively soothes any redness and leaves my skin feeling supple and refreshed. Its non-comedogenic nature ensures that it doesn’t clog pores, making it a great addition to my skincare regimen.
✔ Provides deep hydration
✔ Strengthens the skin barrier
✔ Fragrance-free & suitable for all skin types
Where to buy:
YesStyle 17,45 €, + get an additional 30% off with the coupon code: YSANUA30
4. Anua 7 Rice Ceramide Hydrating Barrier Serum
Best for: Strengthening the Skin Barrier
This nourishing serum is a game-changer for dry, sensitive skin. Rice bran water and ceramide NP work together to repair the skin barrier, while hyaluronic acid and honey extract add extra hydration. It also contains alpha-arbutin to fade acne scars and redness.
Key Ingredients and Benefits:
- ANUA RICERA 7+ and Arbutin: This combination works to brighten dull skin, promoting a more even complexion.
- Honey Extract, Rice Extract, and Hyaluronic Acid: These ingredients create a unique elastic yet lightweight texture, providing deep hydration without a greasy feel.
- Niacinamide (3%) and Zinc: Together, they help control oiliness and excess sebum, making the serum suitable for oily skin and aiding in the prevention of blemishes.
- Ceramides and Panthenol: These components work to repair and protect the skin barrier, enhancing the skin’s resilience against environmental stressors.
- Hyaluronic Acid and Glycerin: Both are known for their hydrating properties, providing instant moisture to achieve a “glass skin” appearance.
Texture and Application:
The serum boasts a unique elastic consistency, attributed to the blend of honey extract, rice extract, and hyaluronic acid. Despite its rich formulation, it absorbs quickly into the skin, leaving a non-sticky, dewy finish. I found it suitable for both morning and evening use, seamlessly integrating into my skincare routine without interfering with other products.
Personal Experience:
The serum effectively balances oil production, reducing the occurrence of blemishes. Its fragrance-free formulation is gentle, making it suitable for sensitive skin. I appreciate that it doesn’t leave a greasy residue, allowing for smooth application of makeup afterward.
✔ Strengthens and protects the skin barrier
✔ Hydrates without greasiness
✔ Helps fade acne scars
Where to buy:
YesStyle 17,40 €, + get an additional 30% off with the coupon code: YSANUA30
5. Anua Heartleaf Silky Moisture Sun Cream (SPF50+ PA++++)
Best for: Daily Sun Protection
One of my favorites from Anua!
A sunscreen that does more than just protect! This broad-spectrum SPF 50+ PA++++ sunscreen also contains houttuynia cordata extract to calm sensitive skin and panthenol to lock in hydration. Its lightweight texture sits perfectly under makeup.
Key Ingredients and Benefits:
- Heartleaf Extract (Houttuynia Cordata Extract): Known for its soothing properties, it helps calm sensitive skin and reduce irritation.
- Hyaluronic Acid: A powerful humectant that attracts and retains moisture, ensuring the skin remains hydrated throughout the day.
- Panthenol: Also known as Provitamin B5, it aids in locking in moisture and provides calming effects to the skin.
Texture and Application:
The sun cream has a creamy white formula that applies seamlessly, leaving a natural, transparent finish without any noticeable residue. Its lightweight, non-greasy texture makes it suitable for daily use, and it sits well under makeup without causing any pilling.
Personal Experience:
Upon application, I found the texture to be light and refreshing, absorbing quickly into the skin without leaving a greasy residue. It provided a dewy finish, giving my skin a healthy glow.
✔ High SPF protection
✔ Soothing and hydrating
✔ Non-greasy finish
Where to buy:
YesStyle 13,05 €, + get an additional 30% off with the coupon code: YSANUA30 (for this price yes, I already bought 2 myself)
6. Anua 3 Ceramide Panthenol Moisture Barrier Cream
Best for: Repairing a Weakened Skin Barrier
This viral new product is already making waves in the skincare community. Enriched with ceramides and panthenol, this cream deeply hydrates and repairs skin, making it ideal for those struggling with dryness or sensitivity. I use it and love how it replenishes my skin barrier after stress-induced breakouts.
Key Ingredients and Benefits:
- Three Types of Ceramides (AP, NP, EOP): These essential lipids work synergistically to reinforce the skin’s natural barrier, preventing moisture loss and protecting against environmental aggressors.
- Panthenol (5%): Also known as Vitamin B5, panthenol is renowned for its hydrating and soothing properties. It aids in maintaining skin elasticity and promotes healing, reducing redness and discomfort associated with dryness.
- Centella Asiatica Extract: This botanical ingredient is celebrated for its anti-inflammatory and antioxidant benefits, assisting in calming irritated skin and supporting overall skin health.
- Hyaluronic Acid: A powerful humectant that attracts and retains moisture, ensuring the skin remains plump and hydrated throughout the day.
Texture and Application:
The cream boasts a non-sticky, easily absorbed formula that glides smoothly onto the skin, delivering immediate hydration without a greasy residue. Its lightweight consistency makes it suitable for daily use, both morning and evening. To apply, gently massage a moderate amount onto cleansed and toned skin until fully absorbed.
Personal Experience:
The cream effectively soothed areas of irritation and dryness, leaving my skin feeling supple and resilient. Its fragrance-free formulation is particularly advantageous for those with sensitive skin, as it minimizes the risk of adverse reactions.
✔ Hydrates deeply without clogging pores
✔ Repairs and strengthens the skin barrier
✔ Ideal for sensitive & acne-prone skin
Where to buy:
YesStyle 17,65 €, + get an additional 30% off with the coupon code: YSANUA30
7. Anua Heartleaf 77% Soothing Toner
Best for: Sensitive & Redness-Prone Skin
A holy grail for calming irritation, this toner contains 77% houttuynia cordata extract and eleven EWG green-graded ingredients. It helps regulate oil-moisture balance while soothing and protecting the skin.
Key Ingredients and Benefits:
- Heartleaf Extract (77%): Known for its anti-inflammatory and antibacterial properties, Heartleaf Extract helps calm redness, reduce breakouts, and protect the skin from environmental stressors.
- Panthenol (Pro-Vitamin B5): A powerful humectant that draws moisture from the air, deeply hydrating the skin and leaving it plump and supple.
- Betaine: A natural amino acid that provides gentle exfoliation, improves skin texture, and helps maintain optimal hydration levels.
- Allantoin: A soothing agent that calms irritation and accelerates skin cell turnover, promoting a smoother, more even complexion.
Texture and Application:
The toner has a lightweight, watery consistency that absorbs quickly into the skin without leaving any sticky residue. I apply it directly to my face with clean hands, gently patting it for better absorption. This method enhances the absorption of subsequent skincare products, making it an excellent first step in both morning and evening routines.
Personal Experience:
My skin felt refreshed, and hydrated, and exhibited a subtle glow, providing a smooth base for makeup application. The fragrance-free formulation is particularly beneficial for those with sensitive skin, as it minimizes the risk of adverse reactions.
✔ Soothes inflammation and redness
✔ Hydrates without irritation
✔ Mildly acidic pH for healthy skin
Where to buy:
YesStyle 18,60 €, + get an additional 30% off with the coupon code: YSANUA30
8. Anua Heartleaf Pore Control Cleansing Oil Mild
Best for: Gentle & Effective Makeup Removal
This fragrance-free Anua cleansing oil is perfect for sensitive skin. Made with minimal ingredients, it removes makeup and impurities without stripping moisture. Heartleaf extract soothes irritation, while rosemary leaf and sunflower seed oils control sebum production.
Key Features and Benefits:
- Deep Cleansing Without Clogging Pores: The lightweight formula effectively removes impurities, makeup, sunscreen, and excess sebum, ensuring a thorough cleanse without leaving residue.
- Fragrance-Free and Minimal Ingredients: Formulated without added fragrances and containing Heartleaf Extract, it minimizes potential irritation, making it ideal for sensitive skin.
- Gentle on the Eyes: The formulation is designed to prevent eye-stinging, allowing safe use around the delicate eye area.
Personal Experience:
My skin felt clean and hydrated post-cleansing, without the tightness that some cleansers impart. The absence of fragrance and the minimalist ingredient list provided peace of mind, especially for my sensitive skin.
✔ Non-comedogenic & gentle
✔ Effectively dissolves makeup
✔ Hydrates while cleansing
Where to buy:
YesStyle 15,40 €, + get an additional 30% off with the coupon code: YSANUA30
9. Anua Peach 70 Niacin Serum
Best for: Brightening & Refining Pores
This juicy serum is packed with 70% peach fruit extract and 5% niacinamide, making it a powerhouse for brightening skin and refining pores. The Peach Yogurt Complex helps smooth skin texture, while hyaluronic acid ensures a plump, hydrated finish.
Key Ingredients and Benefits:
- 70% Peach Extract: Sourced from upcycled peaches grown on Jeju Island, this extract is rich in vitamins and antioxidants, aiding in skin revitalization and imparting a natural glow.
- 5% Niacinamide: A well-known form of Vitamin B3, niacinamide helps to even out skin tone, minimize the appearance of pores, and strengthen the skin barrier.
- Desert Yeast Oil and Triple Hyaluronic Acid: This combination provides intense hydration, with Desert Yeast Oil derived from organisms that thrive in the arid Atacama Desert, and hyaluronic acid attracting moisture to the skin.
- Vitamin B12: Responsible for the serum’s natural light pink hue, Vitamin B12 contributes to skin health without the use of artificial coloring.
Texture and Application:
The serum boasts a lightweight, slightly viscous texture that absorbs quickly into the skin without leaving a sticky residue. Its subtle peach scent adds a refreshing touch to the application process. I apply a few drops to my face after cleansing and toning, gently patting it in until fully absorbed, both in my morning and evening routines.
Personal Experience:
The serum effectively reduced the appearance of pores and imparted a healthy glow. Its hydrating properties left my skin feeling supple and plump. Importantly, I did not experience any irritation or breakouts, which is a testament to its gentle formulation.
✔ Brightens & evens out skin tone
✔ Hydrates without feeling heavy
✔ Helps minimize pores
Where to buy:
YesStyle 20,20 €, + get an additional 30% off with the coupon code: YSANUA30
10. Anua – PDRN Hyaluronic Acid Capsule 100 Serum
This deeply moisturizing serum is formulated with PDRN (Polydeoxyribonucleotide) to promote skin regeneration and improve elasticity, along with 11 types of hyaluronic acid to provide multi-layered hydration. Infused with hydrolyzed collagen, it helps to strengthen the skin barrier, smooth fine lines, and restore a youthful glow. Anua’s Smart Capsule Technology ensures deep penetration of active ingredients, maximizing absorption for long-lasting hydration. The lightweight, watery texture absorbs quickly, leaving a refreshing and radiant finish. Free of artificial fragrance, it is suitable for all skin types, including sensitive and acne-prone skin.
✔ Intensely hydrates and plumps skin
✔ Strengthens skin barrier and improves elasticity
✔ Enhances skin vitality and reduces the appearance of fine lines
Where to buy:
YesStyle 19,40 €
Final Thoughts
Anua has solidified its place as one of the most viral skincare brands of 2025, and for good reason! Their minimalist formulas, packed with high-quality natural ingredients, cater to sensitive, acne-prone, and dehydrated skin.
✨ Don’t forget to grab your discount!
🛒 30% OFF Anua with code: YSANUA30
💸 Extra rewards with my code: FRUBY111
Which Anua product are you most excited to try? Let me know in the comments! 😊
Keep Exploring:
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